# Jose Bonilla
Growth Marketing & Paid Media Strategist

Growth marketer with eight years of experience driving business-wide growth: scaling marketplace GMV and trip volume, launching products into new markets, and owning multi-market acquisition budgets against conversion targets. Led digital launches for fintech and consumer brands across Latin America.

- Location: Dallas–Fort Worth Metroplex, Texas, United States
- Work authorization: U.S. Citizen
- Availability: Open to full-time growth marketing and paid media roles
- Languages: English (native or bilingual); Spanish (native or bilingual)
- Education: Master of Business Administration (MBA), SMU Cox School of Business (May 2025)
- Email: jabonillavalle@gmail.com
- LinkedIn: https://www.linkedin.com/in/jose-andres-bonilla/
- Resume (PDF): https://josebonillavalle.com/resume.pdf

## Headline results
| Result | Context |
| --- | --- |
| 3x | GMV growth at Yango |
| 15K → 65K | weekly trips at Yango |
| 16.6% → 35.1% | install-to-conversion rate at Yango |
| $150K/month | paid media budget managed at Yango (Google Ads, Meta, TikTok) |
| 10K | product-qualified leads in N1co's first month |
| $1 | cost per lead for Nature's Miracle (3K+ leads in 4 months) |
| 105M | impressions (+72%) at Southern Methodist University |

## More
- [Experience](https://agents.josebonillavalle.com/experience.md): every role, with dates and results
- [Case studies](https://agents.josebonillavalle.com/case-studies/yango.md): Yango, N1co, Nature's Miracle and SMU, each with challenge, actions and results
- [Skills and tools](https://agents.josebonillavalle.com/skills.md)
- [Education and certifications](https://agents.josebonillavalle.com/education.md)
- [FAQ](https://agents.josebonillavalle.com/faq.md): quick answers for recruiters and hiring managers
- [Contact](https://agents.josebonillavalle.com/contact.md)
- [Structured data](https://agents.josebonillavalle.com/data.json): schema.org Person in JSON-LD

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Source: https://josebonillavalle.com · Agent version: https://agents.josebonillavalle.com · Updated 2026-11-10