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Jose Bonilla

Growth Marketing & Paid Media Strategist

Growth marketer with eight years of experience driving business-wide growth: scaling marketplace GMV and trip volume, launching products into new markets, and owning multi-market acquisition budgets against conversion targets. Led digital launches for fintech and consumer brands across Latin America.

Headline results

Result Context
3x GMV growth at Yango
15K → 65K weekly trips at Yango
16.6% → 35.1% install-to-conversion rate at Yango
$150K/month paid media budget managed at Yango (Google Ads, Meta, TikTok)
10K product-qualified leads in N1co's first month
$1 cost per lead for Nature's Miracle (3K+ leads in 4 months)
105M impressions (+72%) at Southern Methodist University

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